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One-page breakdowns of what your website, your web agency, and your point-of-sale are really costing you. Built for electricians, plumbers, contractors, mechanics, welders, and service-business owners who want the numbers in plain English. Print them, forward them, mark them up — they’re yours.
Website Costs
Sticker prices vs. real-world costs across Wix, Squarespace, GoDaddy, a typical web agency, and a custom build. The hidden fees, the upsells, and what you should actually be paying for the result you want.
Web Agency Retainers
A line-item breakdown of a typical small-business web agency retainer. What’s in the contract, what actually gets done in a month, and how to tell the difference between value and busywork.
Point-of-Sale Fees
Side-by-side fees for Square, Stripe, Clover, Toast, and the major card processors — including the cost of a $250 service ticket, a $1,200 install, and a $5,000 panel job after the percentages are taken out.
Numbers compiled from public pricing pages and real client engagements. If you spot something out of date, email tyler@cohoonconsulting.com — these get refreshed.
That’s the $150 Custom Business Game Plan. We sit down for 90 minutes, look at what you’re actually paying today, and you walk out with a written plan you keep — whether or not you ever hire me to build anything.